An ever more reason why the internet is a drug

Recently reading this amazing article in Slate magazine, about how the internet, and its various means of "search" are merely the devils tools. Google, Twitter, Facebook, etc. are nothing more than just feeders to boost our dopamine levels. The "crack" of the digital world. Endless streams of information to seek, and explore, and satisfy, and seek some more. All those blogs, wikipedia articles, web pages, with hyperlinked words which "jump" you to more information, simply feed that need to "search" This stimulates our hypothalamus, boosting dopamine levels, creating a euphoric feeling... until we need more. They summarize:

For humans, this desire to search is not just about fulfilling our physical needs. Panksepp says that humans can get just as excited about abstract rewards as tangible ones. He says that when we get thrilled about the world of ideas, about making intellectual connections, about divining meaning, it is the seeking circuits that are firing.

The juice that fuels the seeking system is the neurotransmitter dopamine. The dopamine circuits "promote states of eagerness and directed purpose," Panksepp writes. It's a state humans love to be in. So good does it feel that we seek out activities, or substances, that keep this system aroused—cocaine and amphetamines, drugs of stimulation, are particularly effective at stirring it.


The question then arises.. is this for the better? Are we evolving the way we think for the better? Or is this "crack" doing what real crack really does.. making us more and more and more and more STUPID. The point of this post and question I am asking is, are we more advanced and adept at surviving in an increasingly digital world because of the way these technologies make us think. I think not. I personally think that this resembles the rats in the Slate article too closely. This information is useless without an actual overarching plan which ties this quest for knowledge with a larger purpose. The senseless bursts of searching and quick finds may help in short-term needs, but for a longer term, evolutionary need, we have to focus this desire to search to a plan. In this vein of increasing desire to find, we find the the law of diminishing marginal returns applies. The "satisfactory" part of our brain is not tied directly to the seeking part, creating a disconnect between the two and then an inability to STOP. "So we find ourselves letting one Google search lead to another, while often feeling the information is not vital and knowing we should stop. 'As long as you sit there, the consumption renews the appetite,' he explains." Think "crackberry"

Our abilities to intelligently form a strategic plan of "searching" and executing it over a longer term for an increased return is destroyed by our want for senseless short-term spurts of searching and consummation. And repeat.

The Courtship of Physical & Virtual

Today, I went to an event by the founders of PSFK, called likemind. It was a "coffee meetup" to be held today, June 19, 2009, in over 40+ countries. I only knew about it, because of my virtual self. My virtual self was introduced to another virtual person a while ago. As those relationships grew, I was invited to this event. A realization. In effect, I was realizing all those online conversations and relationships into a morning coffee meeting.

Interestingly enough, as the coffee was poured, the conversation turned from.. so its nice to see you in reality.. to why we were there. We were like minded. The idea that we actually met through our virtual selves dissolved as the meeting went on, and re-evolved post meeting. Meaning, just as quickly as we realized our virtual relationships in the likemind coffee meetup, they returned to the virtual form. Linked-in invitations and emails were sent and received in the hours post meetup. The new people I met in reality, were now my virtual friends too. I think that this is a macro-level product of the blurring between the virtual and real worlds. This is a great social example of what is happening on a grand scale. Meetup by Scott Heiferman (ever-energetic) is a great example of this. Here, people find topics of interest and schedule a time and place to gather. They begin and continue their conversations through the online site, while injecting real meetup experiences as content generators. On a micro level there are technologies which are also blurring this line:

Via PSFK:
"Engineers at Duke University are developing a new way to enter information into mobile devices. Rather than typing on a keyboard, they have created a way to “air-write” short notes. Using a phone’s built-in accelerometer, their application registers a user’s mid-air writing and translates the gestures into text on screen. There are still details to be worked out so the application functions smoothly, but it’s at the very least an interesting concept."

Interesting concept. The interaction between the physical and the virtual is ever more blurred, and technologies like this are exemplifying this on a micro level. As we further bring ourselves to a co-mingling of the two worlds, we are presented with new ways of representation. We begin entering a world where ourselves in reality are constructed by ourselves in virtual-ity. Where do we begin to define the rules for engagement? With the construction of virtual selves (constructed through real interfaces, or virtual interfaces), we explore the notion of virtual relationships and what happens when they become "real" relationships. When they realize.

Another awesome mingling of virtual and real experiences, by MIT geeks.

Healthcare in the Design World

The consensus seems to be that we must move towards a simplification of our health care processes. Today, at PSFK, I noticed that there were two companies discussing the future of healthcare in the "well designed" world. One company, Help Remedies is taking the mystery and "upsell" or flare out of medicine packaging. This seems like a great idea, simplifying the medicine, bring it to pure, austere levels. The pitch was to look at Tylenol rapid release, and the packaging. How much "upsell" there is the package itself, like the Nascar sponsorship (making it feel like they are all about the SPEED, rapid release).

Another idea pitched was that for hellohealth.com. Hello health seeks to mediate the doctor process, and SIMPLIFY it through the web. By providing online consultation sessions health care becomes more accessible. They are creating an online forum for rating and reviewing doctors, and providing an advanced interface. But, is this really this case? At $200/hr they have a business model in place (sourcing doctors all over the world, vetting them eventually through community ratings, and capturing the profit), but it doesn't help the less fortunate. Those who have the access to computers and the internet (in its ubiquity) but are miles away from being able to spend so much on a short term consultation does not improve the process.

Also, for those who are lucky enough to have health care, I assume are not willing to absorb this cost. They want to pass the cost on to their insurance agency (as would I). This is a fixable issue, once the case is persuaded to the agencies.

The bigger issue with hellohealth is, are we seriously ready to let go of the need of the touch of the doctor. The real interaction, in person, provides me with a better feeling of security that my ailments have been properly evaluated, instead me trying to type it in and send it to a doc via email or video chat.

Email suggestions to matunga4@yahoo.com.